Earlier this year, Doctor David Dao was asked to give up his seat. He refused. When the police arrived to escort him from the plane, he continued to refuse until he was forcibly dragged from the plane. United Airlines was blasted in the press and soon settled for an 'undisclosed amount.'
This weekend, Ann Coulter was asked to give up her seat. Though angry, she gave up her seat but scorched Delta Airlines on Twitter. Delta has responded to her tweets by explaining that her tweets are unseemly and they will refund the $30 difference in price between her booked seat and the seat where she was relocated.
Dao refused to cooperate and United has paid him a small fortune. Coulter grudgingly cooperated and has been offered a pittance and told to stop badmouthing Delta. Who played it better? Is there a lesson to learn in the treatment of these passengers? It sure looks like the airlines are incentivizing uncooperative behavior while also providing a disincentive to cooperate. Not a good idea.
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